The National Women’s History Alliance has officially announced the 2027 National Women’s History Month theme: “Financial Literacy, Liberation, and Leadership: Women in Business.”
The nationwide educational initiative will include a commemorative print magazine, a yearlong social media campaign, and a growing coalition expected to include more than 500 K–12 schools, universities, banks, professional associations, nonprofit organizations, and corporate sponsors.
A major feature of the campaign will be the magazine’s “March of Icons” centerfold calendar, honoring thirty influential women leaders throughout the month of March in both print and digital formats. Thirty university partners will spotlight one honoree each day, celebrating pioneers and innovators across business, finance, entrepreneurship, economics, labor, and corporate leadership.
Rather than centering a single national figure on International Women’s Day, the 2027 campaign will encourage K–12 schools, financial institutions, and community organizations to elevate the stories of local women business leaders selected by their own communities. (See the 2026 magazine edition featuring the “March of Icons” centerfold calendar.)
The campaign’s Financial Literacy initiative will provide interactive lesson plans and educational resources for students in grades 6–12. Topics will include:
- Building and maintaining strong credit
- Managing college debt
- Negotiating equitable pay, benefits, and workplace conditions
- Investing and retirement planning
- Protecting against identity theft and financial scams
- Understanding the risks of underage sports betting
- Navigating social and consumer spending pressures
In addition, career conversations and mentorship opportunities led by corporate and university partners will help inspire and prepare the next generation of women leaders.
The campaign’s Financial Liberation throughline will examine the history of women’s economic rights and financial equity in the United States. Featured topics will include landmark legislation and movements such as:
- Mid-19th century property rights acts
- The Fair Labor Standards Act of 1938
- The Equal Pay Act of 1963
- The Family and Medical Leave Act of 1993
- Contemporary movements advancing economic equity and workplace opportunity
The publication will also explore pivotal moments of economic prosperity, hardship, and transformation that shaped women’s financial advancement in America.
Guest contributors, institutional partners, and sponsors are currently being sought for the 2027 campaign.
For confirmed partnerships and participation opportunities, please visit:
- K–12 School Partners (Accepting partnership inquiries May 11 – August 11)
- University Partners (Accepting partnership inquiries May 11 – August 11)
- Bank Partners (Accepting inquiries May 18- August 18)
- Corporate Partners (Accepting inquiries May 18- August 18)
- Foundations and Grantors (May 25- August 25)
- Guest Contributors (May 25- August 25)
This initiative is being led by the National Women’s History Alliance in collaboration with St. John’s University Catalyst Project, whose mission includes expanding female representation and leadership in business and finance.
For additional information, partnership inquiries, or participation opportunities, please contact:
- Catalyst Project: catalystproject@stjohns.edu
- National Women’s History Alliance: info@nationalwomenshistoryalliance.org